Signing onto social media in 2025 can be a scary prospect, given the flurry and nature of news filling feeds. But it can also be a source of comfort or comic relief, thanks to what seems to be a growing number of queer creators taking the doom out of scrolling with comedic content ranging from thought-provoking to downright silly. Building on LGBTQ-made content’s positive impact and popularity in recent years, these creators and social media personalities appear to be giving more and more people a much-needed reason to laugh.
“Social media have always been places where marginalized users are early adopters — whether that’s by race, sexuality, ability — because they are able to seek out communities that they may not have in their offline lives,” Jessica Maddox, an associate professor of digital media at the University of Alabama, told NBC News.
She also noted that in the current political environment, in which many people “have already lost a lot of rights and freedoms,” there’s been an increase in “online chatter in queer spaces, forming around queer creators, because people can come together maybe in ways they can’t come together offline right now.”
Maddox said she’s personally been finding comic relief via the TikTok account of Emile Ennis Jr., who launched a series of “queer agenda” videos for June and quickly attracted loyal fans who refer to his posts as their “daily dose of happiness.” But there is an abundance of options, particularly on TikTok and Instagram, for people looking to add queer joy to their feeds.
There’s wholesome satire from the likes of Connor Clary, who rates everything from Pride collections to political speeches on a 5-star scale, and Rob Anderson, who recaps the outlandish plots of nostalgic films, television shows and books. Meanwhile, creators such as Haley Faulkner, Coach Jackie J and Col and Ari are making lesbian-centric content on subjects ranging from sapphic flirting to women’s sports coaches and DIY home renovations. There are general interest talking heads such as Tyreak Told You and Chris Zou who deliver takes on a boundless array of topics, as well as highly specialized accounts from a TikToker known as Babe and Grant and Ash.
Unsurprisingly, many pet-related accounts are run by queer creatives, as in the case of Michelladonna and Shop Cats. But perhaps the most popular category of content at the moment is character work, which launched the careers of actors Benito Skinner and Megan Stalter and is the bread and butter of comedians such as Boman Martinez-Reid, Kendahl Landreth, Vinny Thomas, Joe Hegyes and Britt Migs.